Earn up to 7.7% commission promoting and selling InterContinental Hotels Group products on your own affiliate marketplace powered by 37X.
Want to launch your own marketplace selling InterContinental Hotels Group products?
Generate MarketplaceSave at any of IHG Hotels & Resorts' 6,000+ locations when you book direct. Choose from luxury hotels, resorts, extended stay hotels, pet-friendly hotels and more.
Please note all affiliate program details shown here are aggregated from integrated partner networks. The 37x monetization service will always pick the best performing program for every click.
* All metrics are estimated.
This CPA calculator estimate is derived from the best possible commission rate and average order value data we have available to us and is an estimate only. Earnings shown are net amounts after 37X's 20% platform fee.
Of clicks that convert to orders
Range: 2.73% - 7.7%
May vary by product category and new vs returning customers
Enter an average order value to see your potential earnings
The InterContinental Hotels Group (IHG) has established itself as a leading entity in the hospitality sector, known for its wide range of hotel brands, including InterContinental, Crowne Plaza, Holiday Inn, and more. With a focus on delivering exceptional customer experiences, IHG provides a solid foundation for affiliate marketers looking to promote their offerings. The InterContinental Hotels Group affiliate program not only offers a chance to earn commissions through bookings but also connects affiliates with a trusted brand that has a strong market presence.
Becoming an affiliate with IHG presents numerous opportunities. By promoting IHG products, affiliates can tap into a vast audience seeking travel accommodations worldwide. This program is particularly appealing to travel bloggers, content creators, and websites focused on tourism, as it aligns well with their content and target demographics. Overall, the combination of a reputable brand and attractive affiliate incentives makes this program a worthwhile consideration for anyone interested in affiliate marketing.
To maximize success in the InterContinental Hotels Group affiliate program, implementing effective strategies is essential. Here are some best practices to keep in mind:
Content Quality: Focus on creating high-quality, engaging content that resonates with your audience. This can include informative articles, travel guides, or personal experiences related to IHG properties.
SEO Optimization: Utilize relevant keywords like "promote InterContinental Hotels Group products" throughout your content to improve search engine rankings. This increases visibility and attracts potential customers.
Social Media Engagement: Leverage platforms like Instagram, Facebook, and Twitter to share your content and affiliate links. Visual content showcasing beautiful hotel locations can captivate potential guests.
Email Marketing: Build an email list and send newsletters featuring IHG deals, promotions, and travel tips. This can drive traffic to your affiliate links and boost bookings.
By focusing on these practices, you can effectively position yourself within the market and increase your earning potential.
Understanding the mechanics of the InterContinental Hotels Group affiliate program is crucial for success. Here's how the program operates:
Sign Up: Join the program through an affiliate network, such as 37X, which simplifies the process of managing partnerships.
Access to Marketing Materials: Affiliates receive access to a variety of marketing materials, including banners, links, and promotional content that can be tailored for different platforms.
Promotion: Start promoting IHG hotels through your website, blog, or social media. You can create compelling content around travel experiences, hotel reviews, or destination highlights that naturally incorporate affiliate links.
Tracking and Reporting: The affiliate dashboard provides insights into clicks, conversions, and commissions earned, allowing you to adjust your strategies as needed.
Commission Payments: Once you've met the necessary thresholds, commissions are paid out according to the program's terms.
This structure not only simplifies the affiliate marketing process but also offers transparency in tracking performance.
To effectively promote IHG products, consider these strategic marketing approaches:
Targeted Content Creation: Develop content that speaks to specific traveler demographics, such as families, business travelers, or luxury seekers. Tailoring your content helps in reaching the right audience.
Utilize Reviews and Testimonials: Positive reviews and testimonials can significantly influence potential customers. Incorporate these elements into your articles or social media posts to build trust.
Seasonal Promotions: Keep an eye on seasonal promotions or special events related to IHG properties. Creating content around these can attract users looking for deals during peak travel times.
Collaborate with Influencers: Partnering with travel influencers can expand your reach. They can provide authenticity to your promotions by sharing their experiences at IHG hotels.
By diversifying your marketing strategies, you can enhance visibility and drive more bookings through your affiliate links.
When participating in the InterContinental Hotels Group affiliate program, understanding what works and what to avoid can be pivotal:
By staying informed about effective practices and potential pitfalls, you can navigate the affiliate landscape more successfully.
When evaluating the InterContinental Hotels Group affiliate program, it's beneficial to compare it with other hotel affiliate programs. Here are some factors to consider:
Commission Rates: Compare the commission structure to other programs. IHG's competitive rates can make it appealing, especially for high-volume bookings.
Brand Recognition: IHG's established reputation can provide an edge over lesser-known brands. Trust in the brand often translates to higher conversion rates.
Marketing Resources: Assess the quality and variety of marketing materials provided by IHG versus competitors. Robust resources can aid significantly in your promotional efforts.
Support and Communication: Consider the level of support and communication offered by the affiliate program. Responsive support can ease the affiliate process and help resolve issues quickly.
By conducting a thorough comparison, you can determine if the IHG program aligns with your affiliate marketing goals.
To enhance your marketing efforts for IHG products, consider implementing these strategies:
Create a Dedicated Travel Section: If you have a blog or website, dedicate a section to travel tips, hotel reviews, and destination guides that feature IHG properties.
Host Giveaways or Contests: Engage your audience by hosting contests with IHG gift cards or free stays as prizes. This can drive traffic and increase your subscriber base.
Webinars or Live Sessions: Organize webinars discussing travel topics or featuring IHG properties. This interactive approach can foster community and increase engagement.
Engage with Your Audience: Make an effort to respond to comments and messages. Engaging with your audience builds trust and encourages them to consider your recommendations.
By innovating and adapting your approach, you can continually attract new users and increase your affiliate earnings.
The InterContinental Hotels Group affiliate program offers a valuable opportunity for marketers in the travel space to earn commission while promoting a reputable brand. With the support of platforms like 37X, the process of setting up and managing your affiliate links becomes seamless. 37X creates marketplaces automatically, taking care of all affiliate network and program relationships. This means users do not need to worry about the technical aspects of affiliate marketing.
Instead, focus on curating a compelling experience and driving traffic to your marketplace. By simplifying the entire process, 37X allows you to dedicate your energy to content creation and audience engagement, maximizing your potential for success in promoting InterContinental Hotels Group products.